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Guidelines for Analyzing Cases and Preparing Memos

Over the course of the semester we will analyze cases contained in Part II of Patton and Sawicki’s Basic Methods of Policy Analysis and Planning.  The objective of these assignments is to let you practice policy analysis techniques, develop your critical thinking abilities, and improve your ability to communicate the results of your analysis.  Case analysis also help heighten your awareness of the issues confronting policy analysts and improves your ability to perform analysis when information is lacking and there is a great deal of uncertainty.  It also allows you to practice diagnosing policy problems and sensitizes you to some of the more obvious issues and traps involved in problem-solving.  
   
Since case analysis essentially is self-learning through simulated experience, its success depends on the lively interchange of information, ideas, and opinions brought out in class discussion.  Therefore, the case approach places the responsibility for learning on the student.  Accordingly, you must read each case carefully and come to class prepared to discuss it even if you are not responsible for submitting a written assignment.  You should also be able to provide your critique of the case.  This involves identifying the key issues or problems, identifying alternative courses of actions, and providing a recommended course of action for avoiding the identified problems.  You must also be able to describe how the case relates to the material covered in the readings and class discussions.  
  

Preparing a Memo

Memos are a standard form of communication in many public. private, and nonprofit organizations.  Memos are often used to help decisionmakers: 1) understand the critical issues requiring their attention; 2) recognize what information or alternatives are available to address a problem; 3) what a staff recommendation is; and, 4) what the basis for your recommendation is.
   
It helps if you follow a fairly fixed pattern when preparing memos.  For example, it is often useful to summarize the main issues in the first paragraph rather than making the reader wait until the end of the memo (it isn't a mystery novel).  A useful structure (subject, of course, to variation and adaptation when appropriate) for these memo assignments:
   
State the issue/problem as clearly as possible: Trying to state the issue or problem as a one-sentence statement is a useful habit to get into.  When necessary, this can be followed by a brief explanation or clarification (no more than a paragraph or two).  If more than one issue is presented, use bullets to summarize and then explain in more detail in subsequent paragraphs.  If extensive background is required, you would use an attachment; 
Major issues that must be addressed or solved: Many times significant issues will be implicit rather than explicit and are linked to larger policy and management issues.  Part of your task is to point out the significance of the larger issues. 
Identify relevant alternative courses of action:  There are always at least two options (taking no action is always an alternative).  Limit the number of options but be sure to cover the full range of choices; 
Evaluate the alternatives:  Be sure to critique the relative strengths and weaknesses of the options and make a balanced presentation to the decisionmaker (remember that he/she may prefer an alternative course of action); and, 
Recommend a specific course of action: Be sure to clearly state the recommended course of actions and the consequences you expect to flow from the selected course of action.  
   
Remember that the point of analyzing cases is to draw out the pertinent issues, some of which will be implicit rather than explicit, and link them to broader management and/or policy issues.  It does not mean that you simply rehash the facts of the case or summarize what has occurred.  That will get you a poor grade on these assignments.  Instead, you are asked to analyze a situation and present your recommendation for a specific course of action.  You should then use the facts and examples from the case or other readings to support  your analysis and conclusions.  It is also important that you are specific when analyzing issues and presenting your recommendations such that they are communicated effectively.  
   
Your case memos will be evaluated based on your analysis of the case, the organization of your ideas, your ability to properly apply the theories and concepts discussed in class and the quality of your writing (e.g., spelling, grammar, punctuation, etc.).  Your goal is to write as clearly, concisely, and directly as possible.  Elegance of style, while desirable, is a secondary consideration.  Short declarative sentences convey ideas well; convoluted grammar confuses things and often leads to misunderstandings.  Remember that you are trying to convey your ideas to people who have infinite demands on their time.  A simple, direct style economizes on time.
    

Format

Length is also a critical matter, particularly if your memos is addressed to top agency officials.  If greater length is required, it should take the form of an attached analytical paper with a short cover memo summarizing its contents.  For this class, your memos shall not exceed 3 single-spaced typed pages with 1 inch margins and 12 point font.  If it is longer, I will only read the first three pages and it will be graded accordingly.  
   
Your memos are also expected to be professional in nature.  Thus, they should utilize a standard professional format.  Most word processing programs have templates that can be used.  Any format is acceptable provided that is businesslike and prepared in a professional manner. 
  

Preparing for Class Discussion

You should read the case carefully and come to class prepared to discuss the following types of questions:
   
Who are the key actors?  What are the key events?  Is the sequence or timing of events critical to the case? 
What are the main management problems or issues that are central to the case - Remember to be specific
What solutions or alternative courses of action were available to the actors?
Analyze the relative strengths and weaknesses of the alternative courses of action
Suggest a course of action to respond to the problem or specify what course of action you would have followed if placed in a similar situation
How do the theories and concepts discussed in the readings apply to this case?  
What implications or lessons does the case reveal for managers of public and nonprofit organizations?
   
Students are reminded that failure to actively participate in case discussions will adversely affect your class participation grade.
 

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