MIT516 Instructional Video Design and Production

Fall semester, 2008

Meeting Place: EB-337

Meeting Time: 6:30 – 9:15 p.m., Thursday



Instructor: Sue-Jen Chen, Ph.D.

Office: EB-240

Office Hours: 11:00 - 4:00 p.m. (Tue & Thu); other time, by appointment

Office Phone: (910) 962-7920




Instructional Video Design and Production is an introductory video field production course, which is designed to provide students with an overall understanding of the process and the techniques involved in professional video productions.  In order to produce meaningful, effective, and interesting video programs, an understanding of audio-visual language and the aesthetics are critical; therefore, basic concepts and principles related to visual semiotics will be introduced. Another focus of the course will be on instructional content development. Learning and communication theories and Instructional design issues will be addressed in this course. 

In addition to the theoretical knowledge, this course also intends to provide students with hands-on experience not only in operating the audiovisual equipment and digital editing software but also in planning and scripting for the production of instructional or training video programs.



At the completion of the course, students will be able to

1.  Critique video programs with regard to visual techniques, picture composition, sound effects, lighting effects, and editing techniques applying audio-visual production principles to

2.  Generate a complete script for the production of an instructional/training video program using professional video production jargon.

3.  Operate lighting, digital video production and editing equipment and software.

4.  Produce news gathering, interview, and instructional video programs.

5.  Digitize and Place the edited videos on DV tape, VCD/DVD and the Web.


Long, B., Schenk, S. (2006). The Digital Filmmaking Handbook (3rd ed). Hingham, MA: Charles River Media. ISBN 1-58450-438-2.



1.    Blank DVDs, DV tapes.

2.    External hard drive - 40 GB or greater. 

3.    Access to computer and Internet.

4.    Active web space and account for web publication.



1. Class performance -- 15%

> Including learning attitude, class participation, team contribution, timeliness in completion of assignments, professional manner of handling equipment, etc.

2.  Video critique (Project 1 - Individual) -- 10 %

> One page of written critique of an assigned video focusing on the following elements:

* Field of view (size of the shot)

* Camera movement

* Picture composition

3.  News/feature video (Project 2 - Individual) -- 10%

> Three minutes video

* Use a single camera with no script to tell the audience new or interesting things.

* Stand-up, live sound and voice over for cut-aways.

* No editing is required (In-camera or basic editing is optional).

4.  Production plan and video script (Project 3 – Group) -- 15%

     > Production plan form and guidelines will be provided.

> A fully structured script for a six to eight minutes instructional video to teach the audience new knowledge and/or skills.

5.  Instructional/training video (Project 4 - Group) -- 40%

> Six to eight minutes instructional/training video

* Based on the video script, apply appropriate instructional design principles and the knowledge and techniques you have learned from this course to the production.

* The video must include an opening and ending titles, instructional content, at least three different visual transitions and effects, a credit screen, and music.

* Submit the complete and edited video on a DVD with its script.

6.  Video streaming and web publication (Project 5 - Individual) -- 10%

> Create a one-page web instruction requiring the demonstration of the video content.

> Stream and publish the video that your group produced to the web page.


Letter Grade



93.5 - 100

A -

90.0 - 93.4


86.5 -89.9


83.5 –86.4


80.0 - 83.4


76.5 - 79.9


73.5 – 76.4


70.0 – 73.4


ABOUT THE GROUP                                                                                                  

1.  A group will consist of three members.

2.  You pick your own partners.

3.  The same group composition will be expected throughout the semester.

4.  Although every member in the group may be delegated to play different role(s) and to perform different tasks, the group should always work together as a team to share and to help each other during the development of group projects in order to achieve the team goals. Every group member is responsible for the quality and authenticity of the group work.  

5.  Every member in the same team will receive the same grade for the group projects. However, members in the same team may receive different team contribution score, which will be counted toward class performance grade.



1.  Positive attitude in terms of honesty, responsibility, enthusiasm and commitment to the course and to the team are encouraged and will be rewarded at the course grade.

2.  Attendance and participation in class discussions are important and required.

3.  All assignments are due at the start of the class.

4.  Incompletes are NOT given except in cases of extreme and extenuating circumstances. The instructor has the right to determine whether a student can or cannot receive an incomplete, and the student is responsible for meeting the requirements to remove the incomplete in a timely manner

5.  In case of unexpected emergency during the semester, contact me by phone, e-mail, or in person as soon as possible in order to justify your absence. For a medical excuse, a doctor’s note is required. After the 2nd excused absence, 2 points (2%) will be deducted from your final course grade for each absence.

6.   More than 2 unexcused absences will result in a 10 points (10%) deduction from your final course grade (equivalent to lowering one letter grade, e.g., from A to B).

7.  Turning in the assignment late will result in a 10% deduction from that assignment grade.

8.  The class time will not be sufficient for completing your projects; therefore, be prepared to spend time outside of class to work on your projects.

9.  A copy of all work submitted during the semester may be kept by the instructor and may be reviewed for departmental accreditation purposes.

10.  Special needs: If you have a need for special accommodation to fulfill class requirements and succeed in this class, contact me before the second class meet. Your special need may be related to physical or learning disabilities, lacking prerequisite knowledge and skills for the course. If you would need special accommodations due to unexpected events in your personal life during the course of the semester, contact me as soon as possible.  Refer to Student Support Offices and Services section of the university's Student Catalogue.

11.  Plagiarism is a serious academic dishonesty offense and can result in a serious consequence. All full or part-time students enrolled at the University of North Carolina Wilmington are subject to the Academic Honor Code. I expect that you complete your own work. If you use ideas and/or excerpts from other people or resources, you must cite and properly reference them in your work. Please be sure to read the details at


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